// For the founders
who need to know what to build next for real change. ]

//
For the
founders who need to know what to build next for real change. ]

WIP works side by side with you to turn a hard problem into a focused sprint, a sharper proposition, and proof you can use with users, partners, and investors.



START YOUR APPLICATION

What you sign up for

No surprises or hidden terms here. There are three ways to sprint, you just pick the one that fits your state

Team members brainstorming ideas for business

Model 01 · Fee-Based

You fund the sprint. You keep full ownership.

What WIP brings

A focused co-build team across product, design, tech, research, GTM, and domain expertise. We help you shape the sprint, build what needs to be tested, measure what changes, and turn the learning into your next move.

What you bring

Sprint fee, active founder time, access to what you already know, access to users or stakeholders where possible, and the willingness to test your idea against reality.

Best for founders who have capital available and want a serious co-build team without giving up equity.

Model 01 · Fee-Based

You fund the sprint. You keep full ownership.

Team members brainstorming ideas for business
What WIP brings

A focused co-build team across product, design, tech, research, GTM, and domain expertise. We help you shape the sprint, build what needs to be tested, measure what changes, and turn the learning into your next move.

What you bring

Sprint fee, active founder time, access to what you already know, access to users or stakeholders where possible, and the willingness to test your idea against reality.

Best for founders who have capital available and want a serious co-build team without giving up equity.

Team members brainstorming ideas for business

Model 02 · Sweat Equity

WIP co-builds for equity. We take a small stake.

What WIP brings

The sprint team, venture-building experience, product and evidence discipline, access to relevant experts, and skin in the game.

What you bring

The problem, founder commitment, domain insight, user or stakeholder access, and openness to being challenged while we build.

Best for founders solving an urgent problem with limited capital, where WIP can add serious value before the venture is ready for bigger funding.

Model 02 · Sweat Equity

WIP co-builds for equity. We take a small stake.

Team members brainstorming ideas for business
What WIP brings

The sprint team, venture-building experience, product and evidence discipline, access to relevant experts, and skin in the game.

What you bring

The problem, founder commitment, domain insight, user or stakeholder access, and openness to being challenged while we build.

Best for founders solving an urgent problem with limited capital, where WIP can add serious value before the venture is ready for bigger funding.

Team members brainstorming ideas for business

Model 03 · Impact Trading

You bring access to the problem. We help turn it into a venture sprint.

What WIP brings

Sprint structure, venture-building team, proposition design, evidence planning, and access to partners who can help move the work forward.

What you bring

Deep problem access, community trust, domain knowledge, lived or field insight, and a real reason this problem should be worked on now.

Best for domain experts, community builders who are close to a real problem but are not traditional startup founders.

Model 03 · Impact Trading

You bring access to a problem. We help turn it into a venture sprint.

Team members brainstorming ideas for business
What WIP brings

Sprint structure, venture-building team, proposition design, evidence planning, and access to partners who can help move the work forward.

What you bring

Deep problem access, community trust, domain knowledge, lived or field insight, and a real reason this problem should be worked on now.

Best for domain experts, community builders who are close to a real problem but are not traditional startup founders.

What stage is your innovation in?

Four starting points. Same sprint principle. Different first conversations.

What a typical sprint looks like

What to expect from our intense time bound validation formula.

Locate

We strip away the noise to find the uncertainty that matters the most. The goal is not to understand everything, it is to find the constraint.

Decision gate

What must be true for this to move forward?

Shape

We make the assumption testable. We build the smallest artefact that can create a response. The goal is to expose the truth.

Decision gate

What needs to be made real to test?

Confront

We put the artefact against reality to see validation evidence. This could mean with users, customers, experts, investors.

Decision gate

What changed when it met the real world?

Resolve

We turn the learning into a decision. The sprint ends with a decision of what should be built, backed, changed or tested next.

Decision gate

What is the evidence telling us to do next?

This is an intense time bound commitment. The constraints are in the model and thats what makes the outcomes real and measurable. Founders who cannot give at least a 100 days of commitment should not apply.

What a typical sprint looks like

What to expect from our intense time bound validation formula.

Resolve

We turn the learning into a decision of what should be built or tested next.

Decision gate


What is the evidence telling us to do next?

Confront

We put the artefact against real users to see validation evidence.

Decision gate

What changed when it met the real world?

Shape

We make the assumptions testable by building the smallest artefact.

Decision gate

What needs to be made real to test?

Locate

We strip away the noise to find the uncertainty that matters most

Decision gate

What must be true for it to move forward?

This is an intense time bound commitment. The constraints are in the model and thats what makes the outcomes real and measurable. Founders who cannot give at least a 100 days of commitment should not apply.

What a typical sprint looks like

What to expect from our intense time bound validation formula.

Locate

We strip away the noise to find the uncertainty that matters the most.

Decision gate

What must be true for this to move forward?

Shape

We make the assumptions testable by building the smallest artefact.

Decision gate

What needs to be made real to test?

Confront

We put the artefact against reality to see the validation evidence.

Decision gate

What changed when it met the real world?

Resolve

We turn the learning into a decision of what should be tested next.

Decision gate

What is the evidence telling us to do next?

This is an intense time bound commitment. The constraints are in the model and thats what makes the outcomes real and measurable. Founders who cannot give at least a 100 days of commitment should not apply.

You won't build alone

When you sprint with WIP, you plug into a network that has been building in your domain for years. No generalists. Domain experts who have been building in your specific problem space.

Expert Network

Design, technology, research, strategy, operations, and venture-building partners.

 — WIP ecosystem partner
Miro — WIP ecosystem partner
Lovable — WIP ecosystem partner
Willo — WIP ecosystem partner
IDEO  — WIP ecosystem partner
CLAY  — WIP ecosystem partner
Dutch Design Foundation  — WIP ecosystem partner
Impact Hub  —  WIP ecosystem partner
Rockefeller Foundation — WIP ecosystem partner
Wageningen University and Research — WIP ecosystem partner

Institutional & Impact Network

Organisations led by their domains are ready to help build your idea into impact.

 — WIP ecosystem partner
Miro — WIP ecosystem partner
Lovable — WIP ecosystem partner
Willo — WIP ecosystem partner
IDEO  — WIP ecosystem partner
Impact Hub  —  WIP ecosystem partner

The goal is simple: move faster from problem to proof without losing rigour.

You won't build alone

When you sprint with WIP, you plug into a network that has been building in your domain for years. No generalists. Domain experts who have been building in your specific problem space.

Expert Network

Design, technology, research, strategy, operations, and venture-building partners.

 — WIP ecosystem partner
Miro — WIP ecosystem partner
Lovable — WIP ecosystem partner
Willo — WIP ecosystem partner
IDEO  — WIP ecosystem partner
CLAY  — WIP ecosystem partner
Dutch Design Foundation  — WIP ecosystem partner
Impact Hub  —  WIP ecosystem partner
Rockefeller Foundation — WIP ecosystem partner
Wageningen University and Research — WIP ecosystem partner

Institutional & Impact Network

Organisations led by their domains are ready to help build your idea into impact.

 — WIP ecosystem partner
Miro — WIP ecosystem partner
Lovable — WIP ecosystem partner
Willo — WIP ecosystem partner
IDEO  — WIP ecosystem partner
Impact Hub  —  WIP ecosystem partner

The goal is simple: move faster from problem to proof without losing rigour.

You won't build alone

When you sprint with WIP, you plug into a network that has been building in your domain for years. No generalists. Domain experts who have been building in your specific problem space.

Expert Network

Design, technology, research, strategy, operations, and venture-building partners.

 — WIP ecosystem partner
Miro — WIP ecosystem partner
Lovable — WIP ecosystem partner
Willo — WIP ecosystem partner
IDEO  — WIP ecosystem partner
CLAY  — WIP ecosystem partner
Dutch Design Foundation  — WIP ecosystem partner
Impact Hub  —  WIP ecosystem partner
Rockefeller Foundation — WIP ecosystem partner
Wageningen University and Research — WIP ecosystem partner

Institutional & Impact Network

Organisations led by their domains are ready to help build your idea into impact.

 — WIP ecosystem partner
Miro — WIP ecosystem partner
Lovable — WIP ecosystem partner
Willo — WIP ecosystem partner
IDEO  — WIP ecosystem partner
Impact Hub  —  WIP ecosystem partner

The goal is simple: move faster from problem to proof without losing rigour.

What a sprint actually produces

Three sprints. Three problems. Three before-and-after measurements that tell the real story.

Impact Innovation

Ecosystem Mapping

Global

50+ values inventory of the organization mapped and verified against evidence

The sprint consolidated organisation's 50+ activities into a bounded ecosystem view. The sprint mapped stakeholders, value channels, operating realities and pressure points while separating current, emerging and exploratory work. It concluded with three priority areas for deeper verification rather than presenting an untested strategy.

The sprint consolidated organisation's 50+ activities into a bounded ecosystem view. The sprint mapped stakeholders, value channels, operating realities and pressure points while separating current, emerging and exploratory work. It concluded with three priority areas for deeper verification rather than presenting an untested strategy.

The sprint consolidated organisation's 50+ activities into a bounded ecosystem view. The sprint mapped stakeholders, value channels, operating realities and pressure points while separating current, emerging and exploratory work. It concluded with three priority areas for deeper verification rather than presenting an untested strategy.

The sprint consolidated organisation's 50+ activities into a bounded ecosystem view. The sprint mapped stakeholders, value channels, operating realities and pressure points while separating current, emerging and exploratory work. It concluded with three priority areas for deeper verification rather than presenting an untested strategy.

Renewable Energy

Circularity Prototype

Europe

70,000 visitorsl, 1530 behavior change instances and 12 stakeholder signups

The sprint translated a broad circularity ambition into a testable circularity tool. Working with energy giant, the team structured component data, user needs and reuse prompts into Rewind: an interactive digital warehouse where designers, builders and innovators can browse decommissioned turbine parts, understand specifications and propose new applications. The Dutch Design Week prototype used guided AI ideation and visualisation to test whether better access and imagination could expand viable reuse pathways.

The sprint translated a broad circularity ambition into a testable circularity tool. Working with energy giant, the team structured component data, user needs and reuse prompts into Rewind: an interactive digital warehouse where designers, builders and innovators can browse decommissioned turbine parts, understand specifications and propose new applications. The Dutch Design Week prototype used guided AI ideation and visualisation to test whether better access and imagination could expand viable reuse pathways.

The sprint translated a broad circularity ambition into a testable circularity tool. Working with energy giant, the team structured component data, user needs and reuse prompts into Rewind: an interactive digital warehouse where designers, builders and innovators can browse decommissioned turbine parts, understand specifications and propose new applications. The Dutch Design Week prototype used guided AI ideation and visualisation to test whether better access and imagination could expand viable reuse pathways.

Climate Tech

Material-Market fit

Europe

81 researched markets translated to 35 contacts and 3 material pilots.

Starting with surplus cow dung as an underused dairy-industry resource, the sprint combined indigenous-material research, scientific experimentation and proposition development. The team tested 16 composite directions, clarified priority applications and built an evidence base for materials that could replace wood, particle board and plastic. The work moved the venture from a material hypothesis toward research partnerships, validated development pathways and a fundable roadmap.

Starting with surplus cow dung as an underused dairy-industry resource, the sprint combined indigenous-material research, scientific experimentation and proposition development. The team tested 16 composite directions, clarified priority applications and built an evidence base for materials that could replace wood, particle board and plastic. The work moved the venture from a material hypothesis toward research partnerships, validated development pathways and a fundable roadmap.

Starting with surplus cow dung as an underused dairy-industry resource, the sprint combined indigenous-material research, scientific experimentation and proposition development. The team tested 16 composite directions, clarified priority applications and built an evidence base for materials that could replace wood, particle board and plastic. The work moved the venture from a material hypothesis toward research partnerships, validated development pathways and a fundable roadmap.

Starting with surplus cow dung as an underused dairy-industry resource, the sprint combined indigenous-material research, scientific experimentation and proposition development. The team tested 16 composite directions, clarified priority applications and built an evidence base for materials that could replace wood, particle board and plastic. The work moved the venture from a material hypothesis toward research partnerships, validated development pathways and a fundable roadmap.

View More

What a sprint actually produces

Three sprints. Three problems. Three before-and-after measurements that tell the real story.

Impact Innovation

Ecosystem Mapping

Global

50+ values inventory of the organization mapped and verified against evidence

The sprint consolidated organisation's 50+ activities into a bounded ecosystem view. The sprint mapped stakeholders, value channels, operating realities and pressure points while separating current, emerging and exploratory work. It concluded with three priority areas for deeper verification rather than presenting an untested strategy.

The sprint consolidated organisation's 50+ activities into a bounded ecosystem view. The sprint mapped stakeholders, value channels, operating realities and pressure points while separating current, emerging and exploratory work. It concluded with three priority areas for deeper verification rather than presenting an untested strategy.

The sprint consolidated organisation's 50+ activities into a bounded ecosystem view. The sprint mapped stakeholders, value channels, operating realities and pressure points while separating current, emerging and exploratory work. It concluded with three priority areas for deeper verification rather than presenting an untested strategy.

The sprint consolidated organisation's 50+ activities into a bounded ecosystem view. The sprint mapped stakeholders, value channels, operating realities and pressure points while separating current, emerging and exploratory work. It concluded with three priority areas for deeper verification rather than presenting an untested strategy.

Renewable Energy

Circularity Prototype

Europe

70,000 visitorsl, 1530 behavior change instances and 12 stakeholder signups

The sprint translated a broad circularity ambition into a testable circularity tool. Working with energy giant, the team structured component data, user needs and reuse prompts into Rewind: an interactive digital warehouse where designers, builders and innovators can browse decommissioned turbine parts, understand specifications and propose new applications. The Dutch Design Week prototype used guided AI ideation and visualisation to test whether better access and imagination could expand viable reuse pathways.

The sprint translated a broad circularity ambition into a testable circularity tool. Working with energy giant, the team structured component data, user needs and reuse prompts into Rewind: an interactive digital warehouse where designers, builders and innovators can browse decommissioned turbine parts, understand specifications and propose new applications. The Dutch Design Week prototype used guided AI ideation and visualisation to test whether better access and imagination could expand viable reuse pathways.

The sprint translated a broad circularity ambition into a testable circularity tool. Working with energy giant, the team structured component data, user needs and reuse prompts into Rewind: an interactive digital warehouse where designers, builders and innovators can browse decommissioned turbine parts, understand specifications and propose new applications. The Dutch Design Week prototype used guided AI ideation and visualisation to test whether better access and imagination could expand viable reuse pathways.

Climate Tech

Material-Market fit

Europe

81 researched markets translated to 35 contacts and 3 material pilots.

Starting with surplus cow dung as an underused dairy-industry resource, the sprint combined indigenous-material research, scientific experimentation and proposition development. The team tested 16 composite directions, clarified priority applications and built an evidence base for materials that could replace wood, particle board and plastic. The work moved the venture from a material hypothesis toward research partnerships, validated development pathways and a fundable roadmap.

Starting with surplus cow dung as an underused dairy-industry resource, the sprint combined indigenous-material research, scientific experimentation and proposition development. The team tested 16 composite directions, clarified priority applications and built an evidence base for materials that could replace wood, particle board and plastic. The work moved the venture from a material hypothesis toward research partnerships, validated development pathways and a fundable roadmap.

Starting with surplus cow dung as an underused dairy-industry resource, the sprint combined indigenous-material research, scientific experimentation and proposition development. The team tested 16 composite directions, clarified priority applications and built an evidence base for materials that could replace wood, particle board and plastic. The work moved the venture from a material hypothesis toward research partnerships, validated development pathways and a fundable roadmap.

Starting with surplus cow dung as an underused dairy-industry resource, the sprint combined indigenous-material research, scientific experimentation and proposition development. The team tested 16 composite directions, clarified priority applications and built an evidence base for materials that could replace wood, particle board and plastic. The work moved the venture from a material hypothesis toward research partnerships, validated development pathways and a fundable roadmap.

View More

What a sprint actually produces

Three sprints. Three problems. Three before-and-after measurements that tell the real story.

Impact Innovation

Ecosystem Mapping

Global

50+ values inventory of the organization mapped and verified against evidence

The sprint consolidated organisation's 50+ activities into a bounded ecosystem view. The sprint mapped stakeholders, value channels, operating realities and pressure points while separating current, emerging and exploratory work. It concluded with three priority areas for deeper verification rather than presenting an untested strategy.

The sprint consolidated organisation's 50+ activities into a bounded ecosystem view. The sprint mapped stakeholders, value channels, operating realities and pressure points while separating current, emerging and exploratory work. It concluded with three priority areas for deeper verification rather than presenting an untested strategy.

The sprint consolidated organisation's 50+ activities into a bounded ecosystem view. The sprint mapped stakeholders, value channels, operating realities and pressure points while separating current, emerging and exploratory work. It concluded with three priority areas for deeper verification rather than presenting an untested strategy.

The sprint consolidated organisation's 50+ activities into a bounded ecosystem view. The sprint mapped stakeholders, value channels, operating realities and pressure points while separating current, emerging and exploratory work. It concluded with three priority areas for deeper verification rather than presenting an untested strategy.

Renewable Energy

Circularity Prototype

Europe

70,000 visitorsl, 1530 behavior change instances and 12 stakeholder signups

The sprint translated a broad circularity ambition into a testable circularity tool. Working with energy giant, the team structured component data, user needs and reuse prompts into Rewind: an interactive digital warehouse where designers, builders and innovators can browse decommissioned turbine parts, understand specifications and propose new applications. The Dutch Design Week prototype used guided AI ideation and visualisation to test whether better access and imagination could expand viable reuse pathways.

The sprint translated a broad circularity ambition into a testable circularity tool. Working with energy giant, the team structured component data, user needs and reuse prompts into Rewind: an interactive digital warehouse where designers, builders and innovators can browse decommissioned turbine parts, understand specifications and propose new applications. The Dutch Design Week prototype used guided AI ideation and visualisation to test whether better access and imagination could expand viable reuse pathways.

The sprint translated a broad circularity ambition into a testable circularity tool. Working with energy giant, the team structured component data, user needs and reuse prompts into Rewind: an interactive digital warehouse where designers, builders and innovators can browse decommissioned turbine parts, understand specifications and propose new applications. The Dutch Design Week prototype used guided AI ideation and visualisation to test whether better access and imagination could expand viable reuse pathways.

Climate Tech

Material-Market fit

Europe

81 researched markets translated to 35 contacts and 3 material pilots.

Starting with surplus cow dung as an underused dairy-industry resource, the sprint combined indigenous-material research, scientific experimentation and proposition development. The team tested 16 composite directions, clarified priority applications and built an evidence base for materials that could replace wood, particle board and plastic. The work moved the venture from a material hypothesis toward research partnerships, validated development pathways and a fundable roadmap.

Starting with surplus cow dung as an underused dairy-industry resource, the sprint combined indigenous-material research, scientific experimentation and proposition development. The team tested 16 composite directions, clarified priority applications and built an evidence base for materials that could replace wood, particle board and plastic. The work moved the venture from a material hypothesis toward research partnerships, validated development pathways and a fundable roadmap.

Starting with surplus cow dung as an underused dairy-industry resource, the sprint combined indigenous-material research, scientific experimentation and proposition development. The team tested 16 composite directions, clarified priority applications and built an evidence base for materials that could replace wood, particle board and plastic. The work moved the venture from a material hypothesis toward research partnerships, validated development pathways and a fundable roadmap.

Starting with surplus cow dung as an underused dairy-industry resource, the sprint combined indigenous-material research, scientific experimentation and proposition development. The team tested 16 composite directions, clarified priority applications and built an evidence base for materials that could replace wood, particle board and plastic. The work moved the venture from a material hypothesis toward research partnerships, validated development pathways and a fundable roadmap.

View More

Amsterdam-based. Globally active.

WIP is headquartered in Amsterdam. We sprint remotely and in-person. We have worked with founders from across Europe, Africa, South Asia, and North America.

Questions founders ask before they build with WIP.

Start your application

Every question will help you refine your idea. And we respect your time so check your inbox for a response within 48 hours.

Our sprints run because of partners who believe impact deserves infrastructure

WIP Partners
WIP Partners

WIP does not fund sprints from a single source. Capital partners like banks, foundations, impact funds, and HNWs who back the sprint model because they believe in what it produces. When you sprint with WIP, you are not funding a small studio from a personal account. You are plugging into an infrastructure that was built before you arrived.

WIP Partners
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